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Change Management Gamification Sponsorship - Leadership of Change Volume D

Change Sponsorship Workshop Manual

Change Management Gamification Sponsorship: This change management gamification workshop manual supports change sponsors to learn about change implementation with a focus on their three main change sponsorship responsibilities in a workshop environment using a business simulation. It includes a business case study that enables experiential learning in a safe environment so the skills and knowledge can be immediately applied back in the workplace.

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About this Workshop Manual: Leadership of Change® Volume D is a workshop manual used as one of the aids for learning change management through gamification. The benefits of change management gamification include a safe, fun learning environment with instant feedback and team learning that can be applied immediately back in the workplace. Volume D is a leadership simulation tool that focuses on the three main change sponsorship responsibilities.

Sponsorship is the single most important factor in change success, but very few leaders understand why it is so important, who should be the sponsor or what the main responsibilities of a change sponsor include. It is important because without a proactive and effective change sponsor, most change programmes or initiatives will fail achieve the targeted objectives. The leaders of organisations typically associate the role and traits of a change sponsor with those of a change leader. However, while these leadership traits are important foundations, the role of the sponsor goes beyond the role of a change leader. 

The most effective and proactive change sponsor understands change management methodologies and concepts with the ability to tailor them to their organisation's change or transformation. They can work with the change team, leaders, employees and other key stakeholders to successfully implement organisation change, with a focus on employee change adoption and benefits realisation. We use gamification so that employees in key change implementation roles can learn, test and prepare to successfully deliver sustainable organisational change. It helps test different leadership of change strategies through experiential learning with their peers. This colourful manual includes a case study about the implementation of an IT system to support the organisation as it adopts new technology and changing customer buying habits. The participants play the Change Sponsor role, working with twelve key stakeholders and an external partner to successfully implement change.

Change Management Gamification Sponsorship is usually played over a day and has three phases: Plan, Execute and Sustain. The simulation follows both the a2B3S® Change Sponsor Model and the ten step a2B Change Management Framework® (a2BCMF®). There are nine main rounds and during each round the change sponsor pick their chosen change tactic before they find out how the stakeholders react. The change tactics are supported by over forty change management concepts, graphically illustrated.

This gamification workshop is also supported by:

Change Management Sponsorship - Leadership of Change Volume 7

Leadership of Change® - Change Management Body of Knowledge (CMBoK) Volume 7


Change Management Sponsorship: Without a proactive and effective change sponsor, most change programmes or initiatives will fail to achieve the targeted objectives. This book outlines the three critical sponsorship responsibilities to successfully implement change; Say – communicating the change, Support – providing resources and Sustain – embedding the change.

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Leadership of Change®

Change Management Body of Knowledge Volumes: 1, 2, 3, 4, 5, 6, 7, A, B, C, D & E

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